Kind of a Big Deal

August 10th, 2010 § 0 comments § permalink

Evidently a very old and very large publisher of mass market paperback books is moving entirely to eBooks. I’ve never heard of Dorchester Publishing, but they have an extensive list of authors.

ReadWriteWeb asks:

The e-book format has inherent multimedia possibilities: trailers, background and reference materials, interviews, actors reciting the poems the book contains. But will these ultimately be considered enrichment of the text or just distractions from it? Perhaps these sorts of experiments will go the way of Flash splash pages and manically hyperlinked documents. In the end, the portability may be the fulcrum, the only fulcrum. Are e-books simply the paperbacks of the future, the cheapest way to publish the cheapest books for the largest number of readers?

I tend to think the last question is the most important as well as most easily answered. Sure, there will be books with ancillary bonus features, but I think people will view that kind of content as they do the bonus material that accompanies some DVDs. There will be some opportunity for authors like Mark Danielewski to take advantage of these feature in avant guard ways. But mostly, eBooks will be cheap, light, and easy to buy, just like mass market paperbacks are now.

SF Signal: ‘Judgement’ – The eBook That’s Both Free and Cheap

December 23rd, 2009 § 0 comments § permalink

SF Signal: ‘Judgement’ – The eBook That’s Both Free and Cheap.

The story here obviously isn’t really about the book. You can click through if you want a description of thigns like plot and characters.

What really matters is that John at SFSignal says:

You can either buy the novel in various eBook formats at Smashwords for the more-than-reasonable price of $2…or, you can read it online for free.

This flies in the face of conventional wisdom that says people will not pay for what they can get for free. Will it work? The thinking is that people will pay for what they like, especially if it’s cheap enough. I’d be interested in hearing a few months from now how well this works…

I have to point out, though, that the “read it online for free” part means you have to read it on the author’s website on a really, really, really… really, really, really long web page. So, really, it’s not an experiment to see if people will pay for something they can get for free because what they get for free is not the equivalent of what they pay for. It’s more of a test of how much people are willing to punish themselves before they spend a small amount of money.

Of course, I did a quick test, and was able to get a high quality version of the book simply by copying the really (really, really, really) long web page into an Open Office Writer document. I’m pretty sure there’s a script the author could embed on the site that would prevent people from selecting and/or copying text – if he really wanted to see if people would pay for something they could read online for free.

Of course (number 2), it would also be interesting to have 2 versions and do split testing to see if you get better conversions to the pay version from the site that doesn’t allow copying, or if people would just give up and not even read the book. As Tim O’Reilly says, “Obscurity is a far greater threat to authors and creative artists than piracy.” (h/t: Cory Doctorow)

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